The Seventh Annual What’s Next Boomer Business Summit

The Seventh Annual What’s Next Boomer Business Summit

Friday, March 19, 2010
Hyatt Regency Chicago

Chicago, Illinois
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Effective Go-to-Market Strategies: Serving the Boomer and Beyond Market
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What’s Next is an annual event for the country’s leading baby boomer strategists and marketers designed to introduce new research, products, and services that truly represent what is next. Our focus this year is on sharing the most effective strategies for bringing a product or service to market in the boomer and beyond marketplace. We will emphasize integrated, social and mobile marketing, innovative distribution channels, and provide a profile of business segments that have moved into the rapidly growing sector of caregiving. Through this event, we reveal how entrepreneurial organizations are tapping into a lucrative market: baby boomers and beyond.

* Boomers were born between 1946 and 1964
* 77 million baby boomers represent 28% of the U.S. population and account for 77% of all financial assets
* Every 7 seconds someone is turning 50
* By 2010, 108 million people will be over 45
* Households headed by someone 40 or older hold 91% of America’s net worth
* Boomers constitute 35% to 38% of Internet users
* The caregiving marketplace is $800 billion

> Gain insight into the latest baby boomer research, market strategies, and success stories

> Connect with thought leaders, brand managers and entrepreneurs who are shaping the boomer market

> Discover new distribution channels

> Interact with leading analysts, bloggers, authors, and age beat reporters during the Age Beat Luncheon

> Network with decision makers who get deals done

> Find out how the changing economy will influence decisions about real estate, lifestyle, and the financial future of baby boomers
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Click Boomer Summit for the agenda and list of speakers.
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The Seventh Annual What’s Next Boomer Business Summit is produced by Mary Furlong & Associates

Join Boomer Authority™ and receive a 20% Registration Discount! As a member of Boomer Authority you will receive a Summit discount of 20% off the registration fee.

Boomer Authority™ is the leading professional association for experts, coaches, educators, authors, digital advertising agencies, marketing/PR firms, brand managers, and publishers of Boomer-centric websites, blogs and social networking communities that specialize in the 50+ Baby Boomer demographic. Our current membership is 800+ professionals from 16 countries. Membership is Free.

Join HERE and earn your discount today. Discount code is listed in the Events Calendar.